Luz y Fuerza Mexico — Electric Utility with Conrado Garcia Madrid
The Luz y Fuerza Mexico project started in 1999 with a leader in the engineering staff of Mexico’s electric utility. Using GRASP mapping and system dynamics modeling, this project explores the interplay of supply and demand of equipment and staffing within the electricity distribution system.
Initial Project Description
In this 11-minute exploration, Conrado provides an overview of this strategic systems work, the process in gathering, validating, and sharing the initial insights, key experiences or shifts in the participants, and documented impacts.
ISC Live Lab Co-investment and Return on Co-investment
Context. In 1999, we were integrating strategic simplicity with system dynamics simulation.
Co-investment. In this fieldwork with the Mexican electric utility, we co-invested our intellectual property of strategic systems thinking and system dynamics simulation.
Return on Co-investment. The return on this co-investment was field-testing ways to bring strategic clarity to working groups within complex organizations through relatively simple simulation models, with which the teams could play and generate their own strategic, systemic insights.